Privacy Policy

Last Revised: March 25, 2026

Aveluene operates this store and website, including all information, content, features, tools, products, and services available from this site, to you as the customer to provide you with a personalized shopping experience (the "Services"). Aveluene is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, or share your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will control with respect to the collection, processing, and sharing of your personal data.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you confirm that you have read this Privacy Policy and agree to the collection, use, and disclosure of your information as described in this Privacy Policy.

What personal information do we collect or process?

When we use the term "personal information," we are referring to information that identifies, relates to, describes or can be associated with you or another individual. Personal information does not include information that has been aggregated or anonymized such that it can no longer be used to identify a specific person. Depending on how you interact with the Services, where you reside, and what the applicable law allows or requires, we may collect or process the following categories of personal information, including inferences drawn from such personal information:

• Contact Information including name, postal address, billing address, shipping address, telephone number, and email address.
• Financial Information including credit, debit, and other payment card numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment details.
• Account Information including username, password, security questions, configurations and settings.
• Transaction Information including the items you browse, add to your cart, add to your wishlist, or purchase, return, exchange, or cancel, and your past transactions.
• Communications with us including the information you provide when communicating with us, such as when you submit a customer support request.
• Device Information including information about your device, browser, or network connection, IP address, and other unique identifiers.
• Usage Information including information about your interaction with the Services, including how and when you interact with or browse the Services.

Sources of Personal Information

We may collect personal information from the following sources:

• Directly from you such as when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal information.
• Automatically through the Services such as from your device or when you use our products or services, or visit our website, and through the use of cookies and similar technologies.
• From our service providers such as when we engage service providers to enable certain technologies and when they collect or process your personal information on our behalf.
• From our partners and other third parties

How do we use your personal information?

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

• Providing, customizing, and improving the Services. We use your personal information to provide the Services to you. This includes, among other things, fulfilling our contract with you, processing your payments, fulfilling your orders, storing your configurations and items you are interested in, sending you notifications related to your account, creating, maintaining, and otherwise managing your account, arranging for shipping, facilitating returns and exchanges, enabling you to post reviews, and creating a personalized shopping experience for you, such as by recommending products to you based on your purchases. This may also include using your personal information to better customize and improve the Services.
• Marketing and advertising. We use your personal information for marketing and advertising purposes, such as to send marketing and promotional communications by email, SMS or postal mail, and to show you online advertisements for products or services related to the Services or other websites, including based on items you previously purchased or added to your cart, as well as other activities related to the Services.
• Security and fraud prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding potential fraudulent, illegal, unsafe, or malicious activity, protect public safety, and ensure the security of our Services. If you choose to use the Services and register an account, you are responsible for safeguarding your account credentials. We strongly recommend that you do not share your username, password, or other access credentials with others.
• Communicating with you. We use your personal information to provide you with customer support and effective services, respond to your inquiries in a timely manner, and maintain our business relationship with you.
• Legal purposes. We use your personal information to comply with applicable law or to respond to legal process, including requests from law enforcement or regulatory authorities, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial proceedings, and to investigate potential violations of or enforce our terms or policies.

How do we share personal information?

In certain circumstances, we may share your personal information with third parties for legitimate purposes consistent with this Privacy Policy. Such circumstances may include:

• With Shopify vendors and other third parties that perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
• We share personal information with business and marketing partners who provide marketing services and show you advertisements. For example, we use Shopify to support personalized advertising with third-party services based on your online activity across different merchants and websites. Our business and marketing partners use your information according to their own privacy policies. Depending on where you live, you may have the right to direct us not to share information about you to show you targeted advertising and marketing based on your online activity across different merchants and websites.
• Where you direct us to, or otherwise give us your consent to, share certain information with third parties, such as to deliver products to you, or if you use social media widgets or login integrations.
• We share personal information with our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, and Shopify collects and processes personal information about your access to and use of the Services to provide and improve the Services to you. Information you provide to the Services will be shared with Shopify, as well as with third parties, who may be located in countries other than your country of residence, to provide and improve the Services to you. To protect, expand, and improve our business, we also use certain advanced Shopify features that incorporate data and information from your interactions with our store, other merchants, and Shopify. To provide these advanced features, Shopify may use personal information collected through your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for these purposes. For more information on how Shopify uses your personal information and what rights you have, please see Shopify's Consumer Privacy Policy. Depending on where you reside, you may exercise certain rights with respect to your personal data listed here: Link to Shopify Privacy Portal.

Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of the information located on these websites. Information you provide in public or semi-public areas, including information you share on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to their use by us or by a third party. Our inclusion of such links does not imply endorsement of the content on these platforms or of their owners or operators, unless expressly stated in the Services.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are a parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details below to request the deletion of this data. As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as such terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, information you send to us may be subject to risks during transmission. We encourage you to use secure channels when submitting sensitive or confidential information to us.

How long we retain your personal information depends on various factors, such as whether we need the information to administer your account, provide you with services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you reside, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may only apply in certain circumstances, and in some cases, we may deny your request as permitted by law.

• Right of Access/Information. You may have the right to request access to the personal information we hold about you.
• Right to Deletion. You may have the right to request that we delete the personal information we hold about you.
• Right to Rectification. You may have the right to request that we correct inaccurate personal information we hold about you.
• Right to Data Portability. You may have the right to obtain a copy of the personal information we hold about you and to request that we transfer it to a third party in certain circumstances and with certain exceptions.
• Manage Communication Settings. We may send you promotional emails. You can opt out of receiving these emails at any time by using the unsubscribe option included in our emails to you. If you choose to opt out, we may still send you non-promotional emails, such as those about your account or orders you have placed.

You can exercise these rights where indicated in the Services, or by contacting us using the contact details below. For more information on how Shopify uses your personal information and what rights you have, including rights regarding data processed by Shopify, please visit https://privacy.shopify.com/en.

There will be no adverse consequences for exercising these rights. To the extent permitted or required by applicable law, we may need to verify your identity before we can process your requests. In accordance with applicable laws, you may designate an authorized agent to make requests to exercise your rights on your behalf. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf. This may require you to verify your identity directly with us. We will respond to your request promptly within the limits of applicable law.

Complaints

If you have any complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you reside, you have the right to object to our decision by contacting us using the contact details below or by submitting your complaint to the relevant data protection authority. For the European Economic Area, a list of the competent data protection supervisory authorities is available. If you wish to access it, you can do so here.

International Transfers

Please note that we may transfer, store, and process your personal information outside of the country in which you reside.

When we transfer your personal information outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent contracts issued by the respective competent authority of the United Kingdom, unless the data transfer is to a country that demonstrably provides an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, for example, to reflect changes in our practices, or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last Revised" date accordingly, and provide any notice required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights you have, please contact us by phone at , by email at shine@aveluene.com, or by mail at Feldbrunnenstraße 7, Hamburg, 20148, DE. For the purposes of applicable data protection laws, we are the data controller of your personal information.